WOW, Demo, Book, Direct
Ready to Master the SeneGence Sales Process? Meet W-B-D-D!
The W-B-D-D system, WOW, Book, Demo, Direct, is a simple, fun, and effective way to grow your SeneGence business! This process helps you:
- WOW your friends and family with incredible products
- BOOK a beauty demo or product experience
- DEMO the products so they fall in love
- DIRECT them toward their perfect SeneGence journey
Let’s break it down!
Step 1: WOW Them!
First impressions matter! Your goal is to make people say “WOW!” and get them excited about our amazing products. Whether it’s during a beauty demo, a Facebook party, or a casual chat, you want to show how these products truly deliver on their promises.
Pro Tip: Wear Your STRIPES!
Each morning, after applying your LipSense or HydraMatte shades, swipe a stripe on the back of your hand. You’ll be amazed at how many people will notice and ask about it; it’s the ultimate conversation starter! Most people’s first reaction? “WOW!” That’s why we call this step “Wowing!”
Step 2: BOOK That Beauty Demo!
Once they’re wowed, it’s time to schedule their product experience! Find a time that works for both of you to do a beauty demo, either in person or online.
Always ask if they have any friends who’d like to join! The more, the merrier! Plus, it’s a great way to expand your customer list and introduce more people to SeneGence.
Step 3: DEMO the Products!
Now comes the fun part! Showcase the products you’re using and help your guest build a list of the ones they love. Seeing, touching, and trying the products creates excitement and increases sales!
- Highlight key features & benefits
- Encourage them to try different shades & formulas
- Make it interactive and FUN!
Step 4: DIRECT Them to Their Perfect Path!
Once they’ve fallen in love with the products, help them take action! You’ll offer them options to choose the path that’s best for them:
- Become a Customer – They can buy products directly from you, with you as their personal beauty expert for recommendations & tips!
- Join Kiss & Tell (Preferred Customer Program) – They’ll earn points on every purchase, get exclusive VIP perks, and have their faves shipped straight to their door!
- Become a Distributor – If they’re loving the products, why not turn that passion into profit? They can earn up to 50% retail profit, start their own beauty biz, and be part of an amazing community!
Ready to Put W-B-D-D into Action?
This process is fun, simple, and duplicatable—meaning you can repeat it with every new prospect to grow your business faster!
Pro Tip: The more people you WOW, the more demos you book, and the more customers & team members you gain!
Who’s ready to try it? Let’s go WOW some people!

